HN

CatBus: A Public Transit Mobile App

Designed a playful, accessible transit app simplifying wayfinding at crowded intersections.

Decorative Shapes
Cat Bus Moble App
Cat Bus Moble App
Cat Bus Moble App
Cat Bus Moble App

Intro

Cat Bus is a playful, mobile-first transit app designed during a UX Bootcamp. Inspired by Studio Ghibli’s magical realism and the need for accessible, user-friendly public transit tools, the concept was created for a local city bus system with clunky interfaces and poor wayfinding support.

🤠 Role: UX/UI Designer

⏰ Timeline: 2 Weeks

📌 Client: Bootcamp Concept Project (Public Transit App)

🧰 Tools: Figma · Adobe XD · UX Research

🪴 Team: 3 UX Designers

🌏 Deliverables: User Flows · High-Fidelity Prototypes · Transit Map UI · Branding & Mascot Design

Problem

  • Existing apps cluttered and intimidating
  • Riders feared missing stops or “getting lost”
  • Accessibility gaps excluded vulnerable users

Solution

  • One-tap trip planning with live arrivals
  • Cat mascot guide for anxiety-reducing micro-interactions
  • Accessibility-first: high contrast, large touch targets, screen reader ready

“Keep it idiot-proof so I can enjoy the ride.”

 

— Test Participant

Ease of Use

Users reported “feeling less anxious” using public transit

Task Completion

Faster task completion for first-time riders

Usability

2× easier to use vs. competitors (user-reported)

Discovery Process

User interviews revealed major pain points: confusing routes, lack of real-time data, fear of “getting lost.”

Created Personas from user interviews to help identify pain points and insight into user behavior.

Persona
Persona
Persona

Competitive analysis of top transit apps (like CityMapper and Transit) helped us benchmark must-have features.

SWOT Analysis
SWOT Analysis
SWOT Analysis

We mapped out rider journeys—from planning to riding to arriving—to understand how to reduce friction.

Customer Journey Map

“I love public transit because it’s affordable and accessible.”

-Anthony A., Persona

🧪 Testing + a Failed Concept

Our first concept prioritized detailed route maps and deep customization, but it overwhelmed users. Testers found it too dense for on-the-go usage.

 

Lesson learned: less is more, especially when users are navigating in motion. We pivoted to a more minimal, story-driven design.

Initial Wireframe

Development of the Cat Bus App through Iteration

Decorative Shapes

Recap

Here’s what people are saying

Cat Bus wasn’t just a design exercise—it was a reminder that utility and delight don’t have to be at odds.

 

Even serious tools can make people smile, and that’s the kind of design I aim to create.

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HN

CatBus: A Public Transit Mobile App

Designed a playful, accessible transit app simplifying wayfinding at crowded intersections.

Decorative Shapes
Cat Bus Moble App
Cat Bus Moble App
Cat Bus Moble App
Cat Bus Moble App

Intro

Cat Bus is a playful, mobile-first transit app designed during a UX Bootcamp. Inspired by Studio Ghibli’s magical realism and the need for accessible, user-friendly public transit tools, the concept was created for a local city bus system with clunky interfaces and poor wayfinding support.

🤠 Role: UX/UI Designer

⏰ Timeline: 2 Weeks

📌 Client: Bootcamp Concept Project (Public Transit App)

🧰 Tools: Figma · Adobe XD · UX Research

🪴 Team: 3 UX Designers

🌏 Deliverables: User Flows · High-Fidelity Prototypes · Transit Map UI · Branding & Mascot Design

Problem

  • Existing apps cluttered and intimidating
  • Riders feared missing stops or “getting lost”
  • Accessibility gaps excluded vulnerable users

Solution

  • One-tap trip planning with live arrivals
  • Cat mascot guide for anxiety-reducing micro-interactions
  • Accessibility-first: high contrast, large touch targets, screen reader ready

“Keep it idiot-proof so I can enjoy the ride.”

 

— Test Participant

Ease of Use

Users reported “feeling less anxious” using public transit

Task Completion

Faster task completion for first-time riders

Usability

2× easier to use vs. competitors (user-reported)

Discovery Process

User interviews revealed major pain points: confusing routes, lack of real-time data, fear of “getting lost.”

Created Personas from user interviews to help identify pain points and insight into user behavior.

Persona
Persona
Persona

Competitive analysis of top transit apps (like CityMapper and Transit) helped us benchmark must-have features.

SWOT Analysis
SWOT Analysis
SWOT Analysis

We mapped out rider journeys—from planning to riding to arriving—to understand how to reduce friction.

Customer Journey Map

“I love public transit because it’s affordable and accessible.”

-Anthony A., Persona

🧪 Testing + a Failed Concept

Our first concept prioritized detailed route maps and deep customization, but it overwhelmed users. Testers found it too dense for on-the-go usage.

 

Lesson learned: less is more, especially when users are navigating in motion. We pivoted to a more minimal, story-driven design.

Initial Wireframe

Development of the Cat Bus App through Iteration

Decorative Shapes

Recap

Here’s what people are saying

Cat Bus wasn’t just a design exercise—it was a reminder that utility and delight don’t have to be at odds.

 

Even serious tools can make people smile, and that’s the kind of design I aim to create.

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Clarified 7 user roles and unified workflows to build a scalable, role-based specialty pharmacy platform.

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Scaled consistency across 6+ pharmacy products with a modular Figma + Storybook design system.

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HN

CatBus: A Public Transit Mobile App

Designed a playful, accessible transit app simplifying wayfinding at crowded intersections.

Decorative Shapes
Cat Bus Moble App
Cat Bus Moble App
Cat Bus Moble App
Cat Bus Moble App

Intro

Cat Bus is a playful, mobile-first transit app designed during a UX Bootcamp. Inspired by Studio Ghibli’s magical realism and the need for accessible, user-friendly public transit tools, the concept was created for a local city bus system with clunky interfaces and poor wayfinding support.

🤠 Role: UX/UI Designer

⏰ Timeline: 2 Weeks

📌 Client: Bootcamp Concept Project (Public Transit App)

🧰 Tools: Figma · Adobe XD · UX Research

🪴 Team: 3 UX Designers

🌏 Deliverables: User Flows · High-Fidelity Prototypes · Transit Map UI · Branding & Mascot Design

Problem

  • Existing apps cluttered and intimidating
  • Riders feared missing stops or “getting lost”
  • Accessibility gaps excluded vulnerable users

Solution

  • One-tap trip planning with live arrivals
  • Cat mascot guide for anxiety-reducing micro-interactions
  • Accessibility-first: high contrast, large touch targets, screen reader ready

“Keep it idiot-proof so I can enjoy the ride.”

 

— Test Participant

Ease of Use

Users reported “feeling less anxious” using public transit

Task Completion

Faster task completion for first-time riders

Usability

2× easier to use vs. competitors (user-reported)

Discovery Process

User interviews revealed major pain points: confusing routes, lack of real-time data, fear of “getting lost.”

Created Personas from user interviews to help identify pain points and insight into user behavior.

Persona
Persona
Persona

Competitive analysis of top transit apps (like CityMapper and Transit) helped us benchmark must-have features.

SWOT Analysis
SWOT Analysis
SWOT Analysis

We mapped out rider journeys—from planning to riding to arriving—to understand how to reduce friction.

Customer Journey Map

“I love public transit because it’s affordable and accessible.”

-Anthony A., Persona

🧪 Testing + a Failed Concept

Our first concept prioritized detailed route maps and deep customization, but it overwhelmed users. Testers found it too dense for on-the-go usage.

 

Lesson learned: less is more, especially when users are navigating in motion. We pivoted to a more minimal, story-driven design.

Initial Wireframe

Development of the Cat Bus App through Iteration

Wireframe

Recap

Here’s what people are saying

Cat Bus wasn’t just a design exercise—it was a reminder that utility and delight don’t have to be at odds.

 

Even serious tools can make people smile, and that’s the kind of design I aim to create.

More Projects

Product Mockup

Case Review System

AI-assisted case review redesign improving accuracy, speed, and transparency in pharma validation.

View Case Study

Product Mockup

Enterprise Dashboard

Modular KPI dashboards turning fragmented data into actionable insights for partner performance.

View Case Study

Product Mockup

Healthcare Platform

Clarified 7 user roles and unified workflows to build a scalable, role-based specialty pharmacy platform.

View Case Study

Product Mockup

Healthcare Design Systems

Scaled consistency across 6+ pharmacy products with a modular Figma + Storybook design system.

In Progress

Product Mockup

Food Fight

Connected surplus food from restaurants to users, promoting sustainability and affordability.

View Case Study

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Rivers Redesign

Digital Storytelling for Florida’s Contemporary Artist of the Year

 

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